Which is Better: SiteGround or Bluehost?

Siteground Vs. Bluehost


SiteGround started out 13 years ago, emerging as a lead host provider for websites in 2014. It was founded on a strong note and has grown into a major hosting service today, with more than four hundred employees and processing more than a thousand tickets daily for 500,000 domains.

 

Bluehost, on the other hand, got its start much earlier and was around in the 90s. Its specialty is cloud-based platform solutions that cater primarily from small to medium sized businesses’ needs. It serves more than two million websites all around the world.

siteground vs bluehost

While each hosting service offers specific advantages and disadvantages, the answer to the question on which is better between siteground and bluehost, it really depends on what you need from a hosting provider. Here are a few things you need to consider before you make your final choice.

 

  • Navigable cPanel. Those well-versed in website creation will have a user-friendly cPanel (or control panel) on their list of things they want in a hosting provider. SiteGround offers a cPanel that they specifically developed. Known as Crystal, their version of cPanel yields a lot of extra functionality for website owners who are looking for a more versatile experience. On the other hand, Bluehost’s cPanel is relatively straightforward, allowing users to efficiently manage their databases, apps, security and FTP accounts.

 

  • Features. This is where the similarities between the two hosting providers break down. At a cursory glance, SiteGround offers more features than Bluehost does: email functionality, website migration services, rapid server monitoring, anti-hack systems, data backup services, free CDN with each account, power and hardware redundancy, WordPress special cache, spam prevention, and they have WP-CLI pre-installed. Bluehost, on the other hand, specializes in cloud backups, instant scaling, hotlink protection, data mirroring, dual quad processor performance servers, and boasts multiple 10 gigabit Ethernet connections. Each feature-set grants efficient functionality, depending on what you specifically need from a hosting provider, and where you would like their specialization to be.

 

  • Support. SiteGround and Bluehost tie in for good support teams that provide 24/7 assistance for their users. They both offer live chats for quick queries or minor concerns, as well as phone call access for a more personal response to any problems that users might run into. SiteGround, especially, is known for its excellent customer service.

 

  • Pricing. Both hosting providers offer a hosting rate that starts at $3.95, which is already a decent fee. The domain name gets thrown in for free as well. Bluehost offers a discount to users who pay up front for their services for the next three years, bringing their rate down to $2.75. This gives Bluehost a slight advantage over SiteGround in terms of pricing, that is, for website owners who are willing to pony up in advance for the next three years.

SiteGround and Bluehost are similar in a way that they offer excellent hosting services for its users. They offer dedicated servers and easy website setup, plus all the bells and whistles. The differences lie in their specialization, and what website owners are looking for in their hosting providers.

Tips and Tricks on Facebook Advertising

5 Helpful Tips and Tricks on Facebook Advertising

There are already plenty of social media networks, and more are being developed and introduced each day. But, Facebook remains to be the social media network with the most number of active members who use the site on a daily basis.

Hence, it only makes sense to invest your time, money and efforts on Facebook advertising. Due to the increasing demand, Facebook has made it very easy to upload ads and show them to your potential clients. They even released very detailed guides on how to start Facebook advertising.

Also Read: Our take on the best web host

The challenge is how to stand out from the multitude of ads being blasted on Facebook every day. To help you with that, here is a list of tips and tricks you can use to make sure your target audience will see, appreciate, and remember your ads. Ultimately, it will lead them to making a purchase, too!

  1. Use Facebook Audience Insights. This is the most important tool every marketer should learn how to use. It gives you relevant data about your audience – including their demographics, interests, and what time they are most active on the site. These data can help you create good strategies and avoid wasting the money that you invested on ads.
  2. Use images that capture attention. It is not enough to just use a boring photo of your product. Take creative pictures of them, use colorful edits, and incorporate a few texts! Images are the very things that will capture the attention of people as they scroll through their Facebook feed, so be sure that yours is captivating.
  3. Direct your ads to landing pages. Landing pages contain information that will educate the readers about your services or products. This is where you should bring your audiences when they click your ad – not your Facebook page or your checkout page. Letting them know what they benefit from purchasing your products will effectively push them to actually make a purchase.
  4. Try video ads. Videos have the highest engagements rates in Facebook. Everyone loves viewing those short videos, so use them to your advantage. Make sure you use interesting video and audio clips, so that your viewers will watch to the very end.
  5. Share fan-created content. What fan doesn’t want to be featured on a brand’s page? Sharing content created by fans will boost the loyalty of your fans, and ultimately, your sales. It also shows that you actually care for them and pay attention to their love.

When you have already uploaded your ads, make sure to observe and evaluate their performance. If you see that one is not working very well, make the necessary adjustments immediately. Remember, you are paying for these ads to reach your target audience. If they don’t effectively grab their attention, you are wasting money.

If you don’t see a lot of conversion to sales, remember that it takes some time to master the art of Facebook advertising, so don’t lose hope! Be consistent in posting and blasting, listen to your audience, and you’ll see profits roll in very soon.